If your Second Names Not Kardashian, Don’t Worry! The term “influencer” has gone from a buzzword in social media in recent years to a paid industry and profession for many. Influencers are typically social media users with large followings that directly impact the opinions, attitudes, beliefs, and purchases of their followers. For brands, partnering with…
Video Made the LinkedIn Star (not an 80’s pop song) LinkedIn native videos gained more than 300 million impressions in a year. While the use of videos on LinkedIn is not quite up to the same level as video on Facebook or Instagram, it still hugely valuable on LinkedIn in terms of scaling your profile…
It’s great when everyone’s singing from the same hymn sheet, pulling in the same direction, looking out for each other and the business. Why should it be any different on LinkedIn than in the office or out in the field? Leveraging LinkedIn has many proven external benefits, but equally, business leaders recognise, the important internal…